About Us

How You Do One Thing is How You Do Everything

Our motto is "Quality Over Everything," and we streamline this through our entire business. 

1. For our Jewellery we use the highest available grade of CZ Stones (AAAAA) which are hand placed in each piece and paired with a real gold plating. Every piece is individually checked throughout the entire process to ensure that you only receive the best.
2. Our team works 24/7, 365 year round. We do everything we can to provide High Quality Service. We reply back to your emails and messages promptly while also working relentlessly to make sure your orders are packaged and delivered on time because you are our top priority.

The Flex

What is to Flex? The term flexing has been given negative connotations, which is fair. But flexing isn’t inherently bad. Many people try "flex" to seem superior to others, emphasis on try, and they are flexing by definition. But then there are those off us who wear Jewellery purely because we like it but due to the culture, its still considered flexing. So what’s the difference between the two? The difference is Intention. People who try to flex on others are in fact insecure and end up embarrassing themselves, whereas we aren't doing anything for anyone. We wear jewellery for ourselves, because we like it. And by wearing it with confidence we give off the awe of the flex, but it’s a subtle flex. So go ahead and cop the Jewellery, we want you to flex. Just the right way, the subtle way.

- Subtle Flex